Summerville’s Tastee-Freez: Be There or Be Square

Tastee-Freez back in the day

I suspect that most small North American towns in the latter half of the previous century featured a commercial spot where teenagers gathered to be seen, to strut, to make asses of themselves, a spot like Mel’s Drive-In in American Graffiti

At these gathering places cars and trucks crammed with hormonally imbalanced funseekers cruised the parking lots looking for love, or in the case of my hometown, Summerville, South Carolina, if you couldn’t “be with the one you loved,” you could start a fist fight “with the one you were with.” 

In Summerville, Tastee Freez was the place.  There we gathered after football games or dances to keep the night alive. At Tastee Freez, I ordered my first cup of black coffee as an antidote for the two beers I had forced down like castor oil in those early days of intoxication. At Tastee Freez, I witnessed an acquaintance break his hand punching a brick wall after receiving his draft notice. At Tastee Freez, I received an apology from Bobby Bosheen[1] for punching me at the Curve-Inn Pool the previous weekend. 

“Sorry Bubba,” he said, “beer and liquor just don’t mix.”

With its circular driveway that allowed vehicles to “round, round, get around,” Tastee Freez was the place to check out the scene and to be seen. The bigger and louder the engine the better – 440 magnum bush cam, 4-on-the-floor, Hedman Headers, dual exhaust, and all that jargony jazz. 

Before the OPEC embargo, gas cost as little as 35 cents a gallon, about the same as a can of PBR, the brew of choice in Flowertown circa 1969. Commercial radio stations were more likely to play oldies like “Stand by Me” than Hendrix, though “Crosstown Traffic” would have been somewhat apropos – though, come to think of it, much more so now. 

On a Friday or Saturday night, my parents might let me borrow our 1964 Ford Falcon station wagon, a white four-cylinder bland-mo-bile with 3-on-the-steering-column. After my friend Gordon Wilson plowed into a runaway mule from Middleton Gardens and totaled the Falcon, my father in an act of spontaneous irrationality replaced it with a Triumph Spitfire two-seater, a convertible, which jacked-up my cool quotient a couple of notches as I orbited the Freez with the top down.

Little did we know that Summerville would soon explode, not from napalm or an ICBM, but from a population influx. As Springsteen put it, “there’s just different people coming down here now, and they see things in different ways.” Even though “everything we’ve known [wasn’t] [completely] swept away,” crosstown traffic does makes it hard “to get to the other side of town.”

Inching along the Berlin G Meyers Parkway ain’t exactly my cup of tea. Folly Beach, where I now live, is supposed to be overrun with people, but Summerville isn’t.  But, hey, c’est la vie; you can’t blame folks for wanting to live in a beautiful place.

what an exquisite photograph by Anthony Proveaux

[1] A nom de guerre 

4 thoughts on “Summerville’s Tastee-Freez: Be There or Be Square

  1. I served up hundreds of ice cream cones through the window there. I remember a girl I worked with in 1969 taking off to go to a concert in upstate NY, wished I’d been a stowaway!

  2. Wonderful. I now miss Tastee-Freez with sharp pangs of nostalgia, though I’ve never been within a million miles of one. Super photo, the house – again, a wonderful never-never land, a past to yearn for even if it’s someone else’s.

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